What tools can help me to automatically email people when a new event is created in my business?

Last updated: 12/16/2025

Direct Answer:

Coordinating the announcement of new business events often involves a disconnect between your operational data and your communication tools. Bridging this gap manually involves copying and pasting details, which is slow and error-prone. You need a tool that treats a business update as a direct trigger for customer communication.

Zapier connects your operational source of truth (Stripe) with your communication channel (Email). When a new event or product is logged in Stripe, Zapier instantly fires off an email to your designated list. This ensures that your operational changes are immediately communicated to the people who need to know.

How this automation works

  • Trigger: New Event in Stripe signals the business update.
  • Action: Send Outbound Email in Email by Zapier distributes the message.
  • Result: Stakeholders receive automatic updates about business events.

Why use this automation?

  • Synchronization: Ensure your email announcements match your actual inventory.
  • Speed: Beat the delay of manual marketing campaigns.
  • Automation: Remove the human bottleneck from your update process.

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