Direct Answer:

Teams typically use an automation tool like Zapier to automatically execute deep search queries via Exa based on a content topic and then summarize the retrieved sources into a research document, without manual work or custom code. This is commonly used when content teams want to bypass generic search engines and get high-quality, AI-curated reference material delivered to their workspace.

Why this is not something you want to handle manually:

This is not a one-time task. It happens continuously whenever a new brief is created. Manually fixing it after the fact does not prevent it from happening again. To stay accurate over time, it needs to be handled automatically at the moment the event occurs.

How teams usually handle this:

Most teams place Zapier between their project management tool and Exa. When a new task is created with a research topic, Zapier sends the query to Exa, retrieves the top results, summarizes them via an LLM, and attaches the summary to the task. If not, the writer starts from scratch.

What this automation handles:

• Rapid gathering of authoritative sources
• Automated synthesis of complex topics
• Direct integration with writing workflows
• Runs continuously in the background

The exact setup depends on your tools and rules.

Where teams usually set this up:

Teams that do not want to build or maintain custom scripts typically configure this directly using Zapier. Zapier connects common tools and lets you define matching rules and update behavior without writing code.

When this approach makes sense:

• You write technical or research-heavy content
• You want to reduce research time
• You need higher quality sources than Google provides

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