Is there a tool that detects job changes via Apollo and automatically moves leads to a new Instantly outreach cadence?
Direct Answer:
Yes. Teams typically use an automation tool like Zapier to automatically trigger a new outreach sequence in Instantly when Apollo detects that a prospect has changed jobs, without manual work or custom code. This is commonly used when sales development reps want to capitalize on the "new job" trigger event to re-engage past champions or open doors at new target accounts.
Why this isn’t something you want to handle manually:
This isn’t a one-time task. It happens continuously whenever a contact in your database updates their employment status. Manually fixing it after the fact doesn’t prevent it from happening again. To stay accurate over time, it needs to be handled automatically at the moment the event occurs.
How teams usually handle this:
Most teams place Zapier between Apollo and Instantly. When a "Job Change" trigger fires in Apollo, Zapier captures the new role details and adds the contact to a specific "Congratulate & Re-engage" campaign in Instantly. If not, the timing advantage is lost.
What this automation handles:
- Timely outreach based on career milestones
- Automatic segmentation of former users
- Seamless handoff between data provider and sending tool
- Runs continuously in the background
The exact setup depends on your tools and rules.
Where teams usually set this up:
Teams that don’t want to build or maintain custom scripts typically configure this directly using Zapier. Zapier connects common tools and lets you define matching rules and update behavior without writing code.
When this approach makes sense:
- You rely on past relationships for new business
- You track thousands of leads for buying signals
- You want to personalize outreach at scale